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Salon
2003
English  Nederlands

The real thing

November Salon 2003

Maurer United Architects , Goodwill, Micha Klein and Street Couture.

What exactly was it that motivated architects Marc and Nicole Maurer (Maurer United Architects) to think up and actually execute a Colabar concept?

They will explain this in their own Colabar, where they will demonstrate their Colabar Game as well.

An entire issue of Catalogue magazine was dedicated to Coca Cola.

goodwill wrote an open letter to Coca Cola ceo Doug Daft in it entitled '''Go on, I dare you' ''.

With this letter as a guide Goodwill shall go further into the importance of striking.

Since they consider demonstrating in Dam square a little outdated, Sonia Batovrina, Farisa Sedoc and Afiaina de Jong decided to express their social criticism through clothing. 'Street couture' is what they call DASHIKI, their line of clothing.
www.dashiki.biz

SMK (Studio MICHA KLEIN) was asked to reinvent the world's largest cola brand and to establish two worldwide commercials plus a remarkable cross media action. Coca Cola marketing in the Netherlands in the year 2003.

And the ultimate cola test: which cola TRULY does taste the best?

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