Lecture: Amsterdam, Mediamatic
What makes good toys?
A lecture with JB LaBrune & Dana Gordon
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25 Jan 2008 20:00
Mediamatic Vijzelstraat 72, 3rd floor, suite 3.10 1017 HL Amsterdam (view on map) T +31206389901 www.mediamatic.net
Concluding the invigorating Hybrid Toys workshop, Jean-Baptiste Labrune and Dana Gordon will lecture on the integration of digital components in material objects. J-B and Dana use toys with digital components as a means to playfully explore creativity and will share their findings during this lecture.
Please reserve a seat by clicking on the 'visit this'-button.

A picture from Dorkbot, taken from Dana Gordon's Flickr pictures.
The People
Jean-Baptiste Labrune's recently defended his dissertation entitled “Children and Creative Technologies: an exaptive phenomenon” and concerned itself with creative epistemology. He captured the way children document and explore creative processes and artifacts to enhance the general understanding of creative processes. His research consists in designing reflexive tools to support these activities and let children generate the creative tools of the future.
Using digital toys such as Tangicam, Telebeads and Sketchcam Labrune investigated the facets of creativity by observing how children used these high-tech toys!
For more information regarding the activities and research of Jean-Baptiste check out his blog.
Dana Gordon graduated from the masters program of Interaction Design Institute Ivrea in the summer of 2006. During the last two years, as part of her Interaction design studies, she focused on physical computing and particularly tangible interface design. She exhibited her work at the Victoria and Albert museum (‘Touch me’ exhibition 2006), and Salone del Mobile 2005 and 2006. She collaborated with companies such as Tecno and Droog Design. Currently based in Paris, she develops new tangible design projects and consults for artistic interactive installations.
The Hybrid Toys Workshop
Prior to the Hybrid Toys workshop participants were asked to make a photograph of a toy that they either really loved or where thoroughly disappointed in, and to elaborate on this emotion. During the course of the workshop itself presentations were held on what good toys are, what physical computing is and the technical know-how related to the use of RFID tags, readers as well as sensors and Arduino's. With this acquired knowledge workshop participants were supported in making their own hybrid toy prototype.
Workshop Opportunities
Jean-Baptiste and Dana will be back for our Hybrid Wearables Workshop on 19 | 20 | 21 February. Registration for the Hybrid Wearables workshop is possible here!

A picture fromDorkbot, Paris. Retrieved from We-Make-Money-not-Art / Regine Debatty's pictures