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  • Transforming Media

    Transforming Media The world of media is changing, we all know this. What are the real changes occurring and where are the forces for this change coming from? Come out to hear the truth about this...
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  • picnic 07
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  • Review of the Tools

    Review of the Tools

    Together with public broadcaster VPRO and many other media and service partners, PICNIC’07 intends to be an incredibly well covered event, using all the web 2.0 tools available.

  • Digital Pioneers

    Pitch Digital Pioneer Academy 2007, Presentation 'Open Doors' book

    Since April 2007 eleven projects are working on their Digital Pioneer Businessplan. During this event, the projects will each present their plans to a group of experts and compete for three prizes...

  • Virtual Worlds

    What do virtual worlds mean for brands

    Once the stuff of science fiction, virtual worlds are becoming central to the future of marketing, technology, entertainment and brand-building. Consumers desire to be engaged in a dialogue with the...

  • Augmented Reality for Advertisers

    Ferhan Cook, Eduardo Dias, Ydreams; David Polinchock, Brand Experience Lab; Jeroen Mol, Total Immersion

    Augmented reality is a field of computer research which deals with the combination of real world and computer generated data. Most AR research is concerned with the use of live video imagery which is...

  • China Language Bridge

    Westergasfabriek, Amsterdam

    As China’s economy is growing rapidly, cultural exchange between the western world and China is flourishing. However, one of the largest barriers is language. New media technology provides us with...

  • (Un)common Ground - Scale and Intimacy

    Expert meeting

    The meeting will take place on the 24 Sept. (1 - 5pm) and 25 Sept. (9am - 5pm) in Amsterdam. Announcing (Un)common Ground – Scale and Intimacy, the latest in a series of expert meetings designed to...

  • Heroes of the Information Economy — the Makers

    Cory Doctorow, BoingBoing

    With the rise of the internet and digital technology, we have not only been given the power to produce and distribute digital content, we now have new tools to make things.

  • Creative Genius: Things I have learned in my life…

    Stefan Sagmeister, Graphic Designer and Typographer, Sagmeister Inc (AT)

    Renowned for the album covers he created for the likes of Lou Reed, Talking Heads and the Rolling Stones, Austrian-born designer Stefan Sagmeister has a slightly different way of looking at things.

  • Keynote: The Cult of the Amateur

    Andrew Keen, author of The Cult of the Amateur (UK)

    In ‘The Cult of the Amateur’, Keen aims to show how today’s Internet is killing our culture and assaulting our economy. The Web 2.0 revolution is delivering superficial observations of the world...

  • Creative Cities in China

    Organized by Da-Tong China Desk Creative Industry

    Interesting and conceptually compelling cases of building "creative cities" in China, debate about the role of the creative industry in the dynamic urbanization in China. Moderated by: Paul van den...

  • Trends in Communication and Entertainment

    Dr. Stefana Broadbent, Head of User Adoption Lab, Swisscom Innovations (CH)

    Why people hate to talk, love to write, don’t skip the ads and still listen to the radio. For years, Stefana Broadbent has been visiting peoples’ homes and offices all around the world looking at how...

  • Create More Using Public Content

    Images for the Future

    The largest Dutch digitization of audio-visual content project 'Images for the Futures' has started in July 2007. Over 137.000 hours of video, 22.510 hours of film, 123.900 hours of audio and 2.9...

  • Zapping or Surfing

    Multimedia confrontation; Broadcasters versus on-demand suppliers, in the discussion program "De Hoeksteen", broadcast live on Salto television and in Second Life's virtual theatre. Debaters motivate...

  • European Bloggers Conference: Friday

    Two day workshop for bloggers and journalists

    The conference will allow bloggers from the European Union and its neighbour countries to meet, share ideas and discuss new media developments in their respective countries. The event will focus on...

  • Kendra Initiative Cross Media Summit for Content…

    Building a better content distribution marketplace. A free (no cost) event...

    FRUSTRATED with the CONTENT MARKETPLACE? What are the SOLUTIONS? Is there the will to build a UNIVERSAL CATALOGUE? In this mixed up world how do CONTENT OWNERS increase the VISIBILITY of their...

  • Design wonderful things

    Chee Pearlman, Ben Fry, Shari Swan, Matt Webb, Bruce Sterling

    Hosted by Chee Pearlman Director of Chee Company (United States)

  • Creating New Worlds

    Michael Johnson, Digital Lead, Pixar

    This session is dedicated to the creative processes involved in building new worlds. Three leading creators discuss what it means to make a reality out of whole cloth – for personal reasons or on...

  • RFID fantasies, experiences and creative…

    Mediamatic RFID & Physical Computing Hackers Camp

    During Picnic 07 ( Go play with your tag! ) you could experience the creative prototypes and experiments that were built around the unique opportunity of having a large crowd of tagged people present

  • FabLab Workshop: Wednesday

    We have 3 days! to built an open source 3D printer...

    A FabLab is a public enterable space with digital fabrication machines to make (almost) anything you want...

  • Keynote: Everything is Miscellaneous

    David Weinberger, author, ‘Everything Is Miscellaneous’ (US)

    In this keynote presentation, Dr. David Weinberger offers a profound contribution to understanding the impact of the digital revolution, as well as a probing exploration of how we create meaning in...

  • European Bloggers Conference: Thursday

    Two day workshop for bloggers and journalists

    The conference will allow bloggers from the European Union and its neighbour countries to meet, share ideas and discuss new media developments in their respective countries. The event will focus on...

  • Immovator Cross Media Cafe

    Amsterdam as a European Digital Market Place

    The Amsterdam region has excellent opportunities to become the Mediagateway to Europe. All elements are present: large national and international operating media companies, striking creative industry

  • Ipan Meeting

    Networking meeting with Michael Johnson of Pixar

    During PICNIC'07, IPAN will host a network meeting with one of the event's international top speakers as the guest of honour. The Dutch Association of Interactive Professionals, IPAN, has over 350...

  • Mystery, Sensuality and Intimacy

    Kevin Robert, Richard Hytner, Saatchi & Saatchi and Paul Molenaar, Ilsemedia

    There are three keys to the hearts of consumers - Mystery, Sensuality and Intimacy. Sisomo is how they come alive - Sight, Sound and Motion. Success in the Attraction Economy belongs to those who can...

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