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  • Euro Beinat

    Salzburg University

    Professor of Location Awareness at Salzburg University Austria, Chairman of Currentcity Foundation (www.currentcity.org)

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  • PICNIC Green Moment: The Flight of the Future

    Elfrieke van Galen, Senior Vice President - Corporate Communications & Corporate Social Responsibility at KLM Royal Dutch Airlines

    What is the future of travel? How can an airline be green? KLM involved PICNIC visitors in a brainstorming session on the flight of the future.

  • European Creative Industries@PICNIC

    Vision, Strategic Agenda, Work

    IIP CREATE, the innovation platform of the Dutch ICT/Media Creative Industries, is grasping the opportunity of this year’s international PICNIC event to invite leading European IT/Media Creative...

  • Augmented City Lab: THINK!

    PICNIC '09 Lab

    Waag Society, 7scenes and Layar will host a one-day Augmented City Lab at PICNIC. The Lab focuses on near-future scenarios for mobile location-aware services. Services that will strongly impact the...

  • Digital Pioneers

    Pitch Digital Pioneer Academy 2007, Presentation 'Open Doors' book

    Since April 2007 eleven projects are working on their Digital Pioneer Businessplan. During this event, the projects will each present their plans to a group of experts and compete for three prizes...

  • Review of the Tools

    Review of the Tools

    Together with public broadcaster VPRO and many other media and service partners, PICNIC’07 intends to be an incredibly well covered event, using all the web 2.0 tools available.

  • Augmented Reality for Advertisers

    Ferhan Cook, Eduardo Dias, Ydreams; David Polinchock, Brand Experience Lab; Jeroen Mol, Total Immersion

    Augmented reality is a field of computer research which deals with the combination of real world and computer generated data. Most AR research is concerned with the use of live video imagery which is...

  • Short presentations and Panel discussion: The…

    Andrew Klein, Spotzer; Dominique Delport, Havas; Marko Ahtisaari, Blyk

    One Show features Branded Entertainment, Spotzer offers a new scale for video commercials and Blyk thinks calls should be free. The advertising world is grappling for new models - in this interactive...

  • China Language Bridge

    Westergasfabriek, Amsterdam

    As China’s economy is growing rapidly, cultural exchange between the western world and China is flourishing. However, one of the largest barriers is language. New media technology provides us with...

  • Speakers at PICNIC 08

    Top notch speakers once again

    Have a look at the great speakers that have contributed to PICNIC'08. From entrepreneurs to artists, designers, architects, philosophers and anthropologists, from games developers to advertisers

  • Ecomap Lab: THINK!

    Labs PICNIC '09

    Waag Society, FING, FutureEverything and Amsterdam Innovation Motor will host a one-day EcoMap Lab at PICNIC. We will build a shared understanding on how to map the environment (eg. energy, waste...

  • The Near Future of Pervasive Media Experiences

    Julian Bleecker, Dennis Crowley, Febien Girardin, Nicolas Nova

    Hosted by Julian Bleecker, Professor, University of Southern California and Researcher (United States)

  • The city is here for you to use

    Adam Greenfield, thinker and writer

    • Adam Greenfield, Thought Leader in information architecture and the user experience (United States) Over the past few years the “computer” has begun to disappear into the fabric of everyday life

  • Ecomap Lab

    Friday 25 September

    Waag Society, FING, FutureEverything and Amsterdam Innovation Motor will host a one-day EcoMap Lab at PICNIC. We will build a shared understanding on how to map the environment (eg. energy, waste...

  • Creative Cities in China

    Organized by Da-Tong China Desk Creative Industry

    Interesting and conceptually compelling cases of building "creative cities" in China, debate about the role of the creative industry in the dynamic urbanization in China. Moderated by: Paul van den...

  • Hackers Camp Day 2

    Sunny Day 2 started with a meeting exploring potential project ideas. Out of 15 original ideas a bunch seem to be the most promising. The ones that generate the most enthusiasm from team members...

  • Identity 2.0: Who are we now?

    Dick Hardt, Founder, Sxip Identity (US)

    Enjoy this introduction on Identity 2.0 and how the concept of digital identity is evolving - This fast-paced talk will provide perspectives on what is identity, where we are today and what might...

  • PICNIC Green Moment

    Woody Harrelson, actor and activist

    The world needs to embrace a new greener lifestyle. One bright idea can make a big difference. Join us and help save the planet!

  • Web of Things

    PICNIC '09 Special

    The popularity of open source hardware and software, along with the openness and sharing ideals behind Web 2.0, is transforming the creation and manufacturing process for consumer devices. As more...

  • A User’s Guide to the 21st Century

    Alex Steffen, co-founder Worldchanging, and Worldchanging: A User's Guide for the 21st Century

    Though many people are working on tools, models and ideas for a better future, often they are not connected. PICNIC'07 and the PICNIC Green Challenge aim to connect great green ideas, creative...

  • Creative Business Models

    Research presentation and discussion

    Creative Business Models research presentation & discussion. We are proud to give a preview of our research results and discuss successful business models behind creative products, with insiders and...

  • Transforming Media

    Transforming Media The world of media is changing, we all know this. What are the real changes occurring and where are the forces for this change coming from? Come out to hear the truth about this...

  • Virtual Worlds

    What do virtual worlds mean for brands

    Once the stuff of science fiction, virtual worlds are becoming central to the future of marketing, technology, entertainment and brand-building. Consumers desire to be engaged in a dialogue with the...

  • Come Out & Play Announcement

    Aska Hopman & Ronald Lenz, Waag Society

    The ‘Come Out & Play Festival’ will transform Amsterdam into a playground! This short invitation to the festival highlights the most fascinating and intriguing and enjoyable games.

  • Future of Dutch Creative Industry

    Formulating a joint ambition and agenda for the Dutch creative industry

    A new program initiative for the Dutch Creative Industries, with Emile Aarts (Philips), Hermen van der Lugt (TI), Marleen Stikker (Waag), Geleyn Meijer (Logica) In Western societies the lifestyle of...

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