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  • Identity 2.0: Who are we now?

    Dick Hardt, Founder, Sxip Identity (US)

    Enjoy this introduction on Identity 2.0 and how the concept of digital identity is evolving - This fast-paced talk will provide perspectives on what is identity, where we are today and what might...
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  • In Search of Belonging

    Susan Kish, Xing; Danah Boyd, Researcher; Marc Canter, Broadband Mechanics

    It’s human nature to form cliques and join communities. The Internet, TV, music, mobile devices, virtual reality and gaming and print publications make it easier for people to form communities of...

  • Review of the Tools

    Review of the Tools

    Together with public broadcaster VPRO and many other media and service partners, PICNIC’07 intends to be an incredibly well covered event, using all the web 2.0 tools available.

  • Virtual Worlds

    What do virtual worlds mean for brands

    Once the stuff of science fiction, virtual worlds are becoming central to the future of marketing, technology, entertainment and brand-building. Consumers desire to be engaged in a dialogue with the...

  • Creative Cities in China

    Organized by Da-Tong China Desk Creative Industry

    Interesting and conceptually compelling cases of building "creative cities" in China, debate about the role of the creative industry in the dynamic urbanization in China. Moderated by: Paul van den...

  • Trends in Communication and Entertainment

    Dr. Stefana Broadbent, Head of User Adoption Lab, Swisscom Innovations (CH)

    Why people hate to talk, love to write, don’t skip the ads and still listen to the radio. For years, Stefana Broadbent has been visiting peoples’ homes and offices all around the world looking at how...

  • Augmented Reality for Advertisers

    Ferhan Cook, Eduardo Dias, Ydreams; David Polinchock, Brand Experience Lab; Jeroen Mol, Total Immersion

    Augmented reality is a field of computer research which deals with the combination of real world and computer generated data. Most AR research is concerned with the use of live video imagery which is...

  • Day of the Media Labs (invitation only)

    Collaborative Innovation: Redefining the Media Lab and the Community

    The Amsterdam based Media Guild is proud to be (co) organiser of the following events at PICNIC ’07.

  • Creating New Worlds

    Michael Johnson, Digital Lead, Pixar

    This session is dedicated to the creative processes involved in building new worlds. Three leading creators discuss what it means to make a reality out of whole cloth – for personal reasons or on...

  • A User’s Guide to the 21st Century

    Alex Steffen, co-founder Worldchanging, and Worldchanging: A User's Guide for the 21st Century

    Though many people are working on tools, models and ideas for a better future, often they are not connected. PICNIC'07 and the PICNIC Green Challenge aim to connect great green ideas, creative...

  • China Language Bridge

    Westergasfabriek, Amsterdam

    As China’s economy is growing rapidly, cultural exchange between the western world and China is flourishing. However, one of the largest barriers is language. New media technology provides us with...

  • CineGrid Special

    Afternoon seminar including demo of 4K cinema

    CineGrid Amsterdam will develop a facility for the production and screening of digital cinema on a very high quality level. To do so the participation is needed of many partners: scientific

  • Transforming Media

    Transforming Media The world of media is changing, we all know this. What are the real changes occurring and where are the forces for this change coming from? Come out to hear the truth about this...

  • Up Close and Personal: Share your Life

    Linda Stone, Jyri Engestrom of Jaiku, Felix Petersen of Plazes, Biz Stone of Twitter, Matt Biddulph of Dopplr, Raymond Spanjar of Hyves

    Hosted by Linda Stone, Lecturer and writer (US) Where are you? What are you doing? Simple questions, simple answers, essential to our social existence. Twitter, Jaiku, Plazes, Dopplr and Hyves help...

  • The Near Future of Pervasive Media Experiences

    Julian Bleecker, Dennis Crowley, Febien Girardin, Nicolas Nova

    Hosted by Julian Bleecker, Professor, University of Southern California and Researcher (United States)

  • Keynote: The Game of Life

    Katie Salen, Parsons School of Design

    New forms of gaming, including collaborative alternate reality games, and games that blur the boundary between reality and fiction.

  • Ipan Meeting

    Networking meeting with Michael Johnson of Pixar

    During PICNIC'07, IPAN will host a network meeting with one of the event's international top speakers as the guest of honour. The Dutch Association of Interactive Professionals, IPAN, has over 350...

  • Play as a Frame for Collaborative Creativity

    Ben Cerveny, Playground Foundation

    Drawing on a rich variety of examples ranging from wrestling kittens to massively multiplayer online gaming, Ben Cerveny discusses how meaning is generated in play and why creative people need it.

  • The Age of Access

    Baptiest Coopmans, Member of the Board of Management and Managing Director Consumer Market, KPN

    KPN provides telephone, Internet and television services to personal and business customers in Western Europe. It’s also a partner in free newspaper DAG and a number of other media projects. Discover...

  • Short presentations and Panel discussion: The…

    Andrew Klein, Spotzer; Dominique Delport, Havas; Marko Ahtisaari, Blyk

    One Show features Branded Entertainment, Spotzer offers a new scale for video commercials and Blyk thinks calls should be free. The advertising world is grappling for new models - in this interactive...

  • (Un)common Ground - Scale and Intimacy

    Expert meeting

    The meeting will take place on the 24 Sept. (1 - 5pm) and 25 Sept. (9am - 5pm) in Amsterdam. Announcing (Un)common Ground – Scale and Intimacy, the latest in a series of expert meetings designed to...

  • Heroes of the Information Economy — the Makers

    Cory Doctorow, BoingBoing

    With the rise of the internet and digital technology, we have not only been given the power to produce and distribute digital content, we now have new tools to make things.

  • European Creative Industries@PICNIC

    Vision, Strategic Agenda, Work

    IIP CREATE, the innovation platform of the Dutch ICT/Media Creative Industries, is grasping the opportunity of this year’s international PICNIC event to invite leading European IT/Media Creative...

  • Hacking the Human Body

    Regine Debatty, Adam Zaretsky, Michael Burton

    Some of us already use advanced bio-augmentations in the form of pacemakers, cosmetic implants, and high-tech prostheses. Soon, advances in genomics and tissue-culture engineering will allow us to...

  • 212 BarCamp

    Trends in online advertising

    Program of the 212Barcamp Flexbar 2 (100 persons) 14:15-15:00 Emesa 15:00-15:45 Tele2 15:45-16:30 fris idee 16:30-17:15 Telegraaf 17:15-18:00 Traffic4U 19:00-19:45 Jabidoo 19:45-20:30...

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