Fin Kingma

Designing for Motivation

designing products to increase motivation

motivation explained in 5 different levels.


Motivating Wilson - Wilson, the prototype that increases motivation Fin Kingma

The article from the research study conducted to understand the five basic levels of motivation, and how we can design solutions to increase the level.

Levels of Motivation:
5 - Intrinsic Motivation
4 - Integrated Motivation
3 - Identified Motivation
2 - Introjected Motivation
1 - External Motivation

The article shows one example of a prototype that manages to increase the level of motivation.