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  • Shari Swan

    Founder, CEO, Streative Branding

    Shari Swan helps multinationals connect more authentically with their consumers.

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  • Technology
  • Augmented Reality for Advertisers

    Ferhan Cook, Eduardo Dias, Ydreams; David Polinchock, Brand Experience Lab; Jeroen Mol, Total Immersion

    Augmented reality is a field of computer research which deals with the combination of real world and computer generated data. Most AR research is concerned with the use of live video imagery which is...

  • European Creative Industries@PICNIC

    Vision, Strategic Agenda, Work

    IIP CREATE, the innovation platform of the Dutch ICT/Media Creative Industries, is grasping the opportunity of this year’s international PICNIC event to invite leading European IT/Media Creative...

  • A User’s Guide to the 21st Century

    Alex Steffen, co-founder Worldchanging, and Worldchanging: A User's Guide for the 21st Century

    Though many people are working on tools, models and ideas for a better future, often they are not connected. PICNIC'07 and the PICNIC Green Challenge aim to connect great green ideas, creative...

  • China Language Bridge

    Westergasfabriek, Amsterdam

    As China’s economy is growing rapidly, cultural exchange between the western world and China is flourishing. However, one of the largest barriers is language. New media technology provides us with...

  • Fablab Workshop: Friday

    A FabLab is a public enterable space with digital fabrication machines to make (almost) anything you want...

  • Mystery, Sensuality and Intimacy

    Kevin Robert, Richard Hytner, Saatchi & Saatchi and Paul Molenaar, Ilsemedia

    There are three keys to the hearts of consumers - Mystery, Sensuality and Intimacy. Sisomo is how they come alive - Sight, Sound and Motion. Success in the Attraction Economy belongs to those who can...

  • Case Study: Minimally Invasive Education through…

    Dr. Sugata Mitra, Professor of Educational Technology, Newcastle University (United Kingdom/India)

    Creativity and play are closely connected, and play can be a form to arrive at collaborative creativity. In this session, Dr Sugata Mitra, know from the ‘Hole in the Wall’ project, will share with us...

  • Zapping or Surfing

    Multimedia confrontation; Broadcasters versus on-demand suppliers, in the discussion program "De Hoeksteen", broadcast live on Salto television and in Second Life's virtual theatre. Debaters motivate...

  • Creative Genius: Things I have learned in my life…

    Stefan Sagmeister, Graphic Designer and Typographer, Sagmeister Inc (AT)

    Renowned for the album covers he created for the likes of Lou Reed, Talking Heads and the Rolling Stones, Austrian-born designer Stefan Sagmeister has a slightly different way of looking at things.

  • Design wonderful things

    Chee Pearlman, Ben Fry, Shari Swan, Matt Webb, Bruce Sterling

    Hosted by Chee Pearlman Director of Chee Company (United States)

  • Short presentations and Panel discussion: The…

    Andrew Klein, Spotzer; Dominique Delport, Havas; Marko Ahtisaari, Blyk

    One Show features Branded Entertainment, Spotzer offers a new scale for video commercials and Blyk thinks calls should be free. The advertising world is grappling for new models - in this interactive...

  • Digital Pioneers

    Pitch Digital Pioneer Academy 2007, Presentation 'Open Doors' book

    Since April 2007 eleven projects are working on their Digital Pioneer Businessplan. During this event, the projects will each present their plans to a group of experts and compete for three prizes...

  • The Art of Paul Pope

    Paul Pope, Graphic Artist

    Pope's work combines the precision and romance of the European artists he studies with the energy and page design of the manga tradition. His narratives are well-paced, deftly shaded combinations of...

  • Designing Killer Experiences

    Peter Frankfurt, Co-Founder, Imaginary Forces

    Imaginary Forces is a leading practitioner of the art of ‘experience design’, driven by ‘moments of engagement’ between people and brands and the ideas, emotions and memories those moments create.

  • Kennis-veiling

    Dutch language event - Nederlandstalig event

    During PICNIC'07, O3 will organise a public auction of relevant research theses, produced by students.

  • Day of the Media Labs (public presentations)

    Meet and greet other interesting people from different Media Labs and institutes, exchange ideas and get inspired.

  • Creative Business Models

    Research presentation and discussion

    Creative Business Models research presentation & discussion. We are proud to give a preview of our research results and discuss successful business models behind creative products, with insiders and...

  • Creative Cities in China

    Organized by Da-Tong China Desk Creative Industry

    Interesting and conceptually compelling cases of building "creative cities" in China, debate about the role of the creative industry in the dynamic urbanization in China. Moderated by: Paul van den...

  • 212 BarCamp

    Trends in online advertising

    Program of the 212Barcamp Flexbar 2 (100 persons) 14:15-15:00 Emesa 15:00-15:45 Tele2 15:45-16:30 fris idee 16:30-17:15 Telegraaf 17:15-18:00 Traffic4U 19:00-19:45 Jabidoo 19:45-20:30...

  • FabLab Workshop: Wednesday

    We have 3 days! to built an open source 3D printer...

    A FabLab is a public enterable space with digital fabrication machines to make (almost) anything you want...

  • Heroes of the Information Economy — the Makers

    Cory Doctorow, BoingBoing

    With the rise of the internet and digital technology, we have not only been given the power to produce and distribute digital content, we now have new tools to make things.

  • Day of the Media Labs (invitation only)

    Collaborative Innovation: Redefining the Media Lab and the Community

    The Amsterdam based Media Guild is proud to be (co) organiser of the following events at PICNIC ’07.

  • PICNIC Green Moment

    Woody Harrelson, actor and activist

    The world needs to embrace a new greener lifestyle. One bright idea can make a big difference. Join us and help save the planet!

  • The Evolution of TV Advertising

    The great but gradual transformation: TNO Workshop

    The great but gradual transformation: the evolution of TV Advertising

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