Designing Killer Experiences
Peter Frankfurt, Co-Founder, Imaginary Forces
Imaginary Forces is a leading practitioner of the art of ‘experience design’, driven by ‘moments of engagement’ between people and brands and the ideas, emotions and memories those moments create. Peter Frankfurt has developed marketing and branding campaigns for films such as Transformers, Spider-Man and Men in Black I and II and advertising campaigns for companies including Nike, Kodak and Dove.
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