Creative Bussiness Models
We are proud to give a preview of our research results and discuss successful business models behind creative products, both with insiders and those otherwise interested. In January 2007 Kennisland started a research project about business models behind creative products, and how to make them work. We look at well-known products and at interesting niche products. Instead of craving to learn ‘how to do business’, flourishing creative entrepreneurs have found ways to incorporate creativity in all parts of their production process. In doing so they have found more efficient ways to tackle extreme uncertainties, such as high initial costs, insecure output values, and demand insecurities. For more information please contact Joanne van den Eijnden: firstname.lastname@example.org.
14.00 – 14.10 Introduction by Joeri van den Steenhoven (Chairman Knowledgeland)
14.10 – 14.30 Presentation preliminary research results by Martijn Arnoldus (Project Leader/Researcher)
14.30 – 15.10 Masterminds, round of interviews with founders of successful creative business models. With Maarten Brands (Marketing & Sales director Woedend! Games, developer of 'My horse and Me' for the Nintendo Wii), Patty Geneste (Absolutely Independent, format agency for -amongst others- All Stars) and Jetse Sprey (intellectual property lawyer, partner at VWS).
15.10 - 15.20 Short statement by Chantal Olffers (policy adviser OCW) and Jasper Kraaijeveld (senior policy adviser EZ).
15.20 - 15.30 Q&A with public, researchers and masterminds
15.30 - 15.45 BREAK
15.45 – 16.45 Round table discussions on policy, intellectual property, business skills and financing
16.45 – 17.00 Findings
Registration & info
For information please contact Joanne van den Eijnden: email@example.com. Registration for this event is necessary. Remember: once the maximum number of delegates has been reached, registration will close. Tickets are booked on a first come, first serve basis. For more info on the Creative Business Models project see: blog.kennisland.nl/knowledgeland
Stichting Nederland Kennisland
t +31 20 5756720
f +31 20 5756721
P.O. Box 2960
1000 CZ Amsterdam
1016 DW Amsterdamg